DiasporaHub Ambassadors

United Kingdom | United States | Canada
Diaspora Market Engagement Programme

Organisation:	Africa Diaspora Corporation (ADC)
Platform:	DiasporaHub
Locations:	United Kingdom, United States and Canada
Engagement Type:	Brand Ambassador / Community Marketing / Market Development Engagement
Programme:	DiasporaHub Pilot Market Activation
Application Deadline:	[Insert Date]
Start Date:	[Insert Proposed Date]

About Africa Diaspora Corporation

Africa Diaspora Corporation (ADC) is a pan-African organisation focused on connecting the global African community with trusted services, businesses, institutions, investment opportunities and development initiatives across Africa.

Through strategic partnerships, digital innovation and diaspora engagement, ADC seeks to create stronger connections between Africans living abroad and opportunities that contribute to sustainable economic and social development across the continent.

ADC’s flagship digital platform, DiasporaHub, is being developed as a multi-service digital ecosystem through which Africans in the diaspora can discover and access trusted services and opportunities across areas such as healthcare and health insurance, real estate, travel and hospitality, security and family support, African businesses and other essential services.

The Opportunity

As part of the initial market-development and customer-acquisition programme for DiasporaHub, ADC is inviting credible, energetic and community-connected Africans living in the United Kingdom, United States and Canada to join the organisation as:
DiasporaHub Brand & Marketing Ambassadors

The Ambassador Programme is designed to build awareness, trust and active adoption of DiasporaHub within African diaspora communities in the three pilot markets.

This is not simply a social-media promotional role. Ambassadors will serve as community-facing representatives of the DiasporaHub brand, supporting awareness creation, grassroots market development, digital engagement, strategic introductions, customer acquisition and community partnerships.

ub are offered by independent, third-party providers. While we aim to partner with reputable entities, Africa Diaspora Corporation:

Role Purpose

The primary purpose of the DiasporaHub Brand & Marketing Ambassador is to help ADC:

Increase awareness and understanding of DiasporaHub within African diaspora communities.

Build trusted relationships with African associations, professional networks, community organisations and businesses.

Encourage registration, engagement and adoption of DiasporaHub.

Identify potential community, institutional and business partnerships.

Support ADC's country-specific marketing and customer-acquisition campaigns.

Provide practical market intelligence and feedback from diaspora communities.

Strengthen the credibility and visibility of ADC and DiasporaHub in the pilot market.

Key Responsibilities

Successful Ambassadors will be expected to support a combination of the following activities:

Diaspora Community Engagement

Identify and engage relevant African diaspora communities, including:

African community and cultural associations;
Professional organisations;
Alumni associations;
Faith-based organisations;
Student and youth organisations;
Hometown and state associations;
Business and entrepreneurial networks;
Women’s and family networks;
Community leaders and influencers.

Ambassadors will help introduce ADC and DiasporaHub, establish relationships and identify opportunities for collaboration.

Brand Awareness and Advocacy

Represent DiasporaHub positively and professionally within approved community and digital channels.

Activities may include:

Introducing DiasporaHub at relevant community gatherings;
Distributing approved digital marketing materials;
Sharing approved campaigns through personal and professional networks;
Participating in webinars and community information sessions;
Supporting local brand-awareness initiatives;
Encouraging community members to explore and register on DiasporaHub.

Customer Acquisition and Platform Adoption

Support ADC’s pilot acquisition strategy by encouraging qualified users to:

Download/access DiasporaHub;
Register on the platform;
Explore available services;
Participate in approved campaigns;
Refer other potential users.

All customer-acquisition activities must follow ADC’s approved marketing, privacy, consumer-protection and regulatory requirements.

Digital and Social-Media Engagement

Support approved digital campaigns across suitable platforms such as LinkedIn, Instagram, Facebook, TikTok, X, WhatsApp communities and other locally relevant channels.

Ambassadors may also create or participate in approved:

Educational content;
Campaign videos;
Testimonials;
Community interviews;
Webinars;
Live sessions;
Promotional activities.

All regulated-product claims and official ADC communications must receive the required approval before publication.

Partnership and Market Intelligence

Identify potential:

Diaspora organisations;
Businesses;
Service providers;
Influencers;
Community leaders;
Institutional partners;
Event opportunities;
Sponsorship opportunities.

Ambassadors will also provide structured feedback on:

Customer needs;
Market sentiment;
Competitor activity;
Cultural considerations;
Pricing expectations;
Preferred communication channels;
Regulatory or operational issues observed in the market.

Events and Community Activation

Where agreed, Ambassadors may support:

Diaspora conferences;
African cultural events;
Professional networking programmes;
Community meetings;
University engagements;
Business forums;
ADC/DiasporaHub roadshows;

Webinars and virtual information sessions.

Who We Are Looking For

We are particularly interested in applicants who:

Are African or have strong connections with African diaspora communities.

Currently live or operate in the United Kingdom, United States or Canada.

Have strong community, professional, business or social networks.

Understand the needs and concerns of Africans living abroad.

Are confident communicators and relationship builders.

Can represent a corporate brand professionally.

Are comfortable using social media and digital communication channels.

Are proactive, organised and able to work with agreed targets.

Demonstrate integrity, professionalism and good judgement.

Can provide structured reports on outreach activities and market feedback.

Are passionate about connecting the African diaspora with meaningful opportunities and trusted services across Africa.

Additional Advantage

Applicants with experience or networks in any of the following areas will have an added advantage:

Large social-media followership is not mandatory. ADC is equally interested in individuals with genuine community influence, trusted relationships and the ability to mobilise meaningful engagement.